
Customers can leave a review directly on Google Search on a Google My Business listing. Many customers will read reviews when finalizing their purchasing decisions, and reviews also function as positive endorsements for services.Ĭollecting reviews can, at times, be hard or tedious if there’s no proper or easy way to collect them.įor collecting and displaying online reviews, Google My Business is reasonably straightforward for both businesses and customers to use. Especially quickly made purchase decisions such as local retail and restaurants are profoundly affected by the availability of online reviews.
#Google my business seo free#
Positive reviews that customers have given you are a great way to bring free and positive visibility in the search engine.Ĭollecting reviews are essential to improve your local SEO, as customers will go to see available reviews first when they are about purchasing something. In short, online reviews have a strong correlation in building visibility and trust online, especially in Google Search. Shopify says, for 93% of customers say that online reviews have influenced them. Reviews shown in Google My Business listing improves your local visibility on Google Search. Reviews build trust, create and show approachable experiences, build brand recognition, and drive sales to your business. Reviews are an essential tool for businesses to use.

Google My Business (GMB for short) is a free web tool, whose goal is to help local businesses achieve higher visibility on Google Search for relevant local searches.
